# BOBBI — Turn Online Stores into Smart Stores

> BOBBI turns online stores into Smart Stores: AI-powered storefronts that help
> shoppers find the right products faster and buy with confidence. BOBBI runs
> alongside a merchant's existing store and routes shoppers through the store's
> own native checkout. Website: https://bobbi.live · Contact: hello@bobbi.live

## What BOBBI is

BOBBI is a Smart Store platform for e-commerce merchants. Instead of a static
catalog where shoppers search and guess, BOBBI deploys a conversational,
AI-powered storefront that understands what each visitor is looking for,
recommends the right products, answers questions in natural language, and guides
them to purchase. Checkout is always handled by the merchant's existing commerce
platform — BOBBI never bypasses it.

- Category: Agentic commerce / AI storefront / conversational shopping
- Platform support today: Shopify (additional platforms on the roadmap)
- Company: BOBBI Oy, Helsinki, Finland
- Hosting: European (EU), GDPR-compliant

## How the Smart Store works (step by step)

1. Connect: the merchant connects their Shopify store to BOBBI (OAuth, a few minutes).
2. Import: BOBBI reads the store's real product catalog, collections, and brand.
3. Smart Store: BOBBI generates a conversational AI storefront on the merchant's
   own domain or subdomain — running in parallel with the existing store.
4. Discovery: shoppers describe what they want; BOBBI's agent surfaces the right
   products, compares options, and answers questions with grounded product data.
5. Checkout: when ready, the shopper is sent to the merchant's native Shopify
   checkout to pay — using the store's existing payment provider.
6. Optimize: traffic to the Smart Store is configurable, so merchants can roll it
   out gradually (for example, route a percentage of visitors and measure results).

## Key capabilities

- Smart product discovery: intent-based recommendations in real time.
- Conversational shopping: natural-language Q&A grounded in the merchant's catalog.
- Personalization: every visitor gets a storefront tailored to what they want.
- Native checkout: uses the merchant's own Shopify checkout — fully compliant.
- Non-destructive: does not modify the merchant's existing store or theme.
- Analytics: traffic, device, and conversion insights per Smart Store.

## Integration & technical requirements

- Commerce platform: a Shopify store (Basic plan or higher).
- Connection: Shopify OAuth — no theme edits, no code changes to the existing store.
- Deployment: BOBBI hosts the Smart Store; the merchant points a domain or
  subdomain to it. SSL is automatic.
- Data: BOBBI reads catalog, collection, and order data needed to power discovery
  and analytics. The merchant owns their data; BOBBI processes it on their behalf.
- Privacy: GDPR-compliant, EU-hosted, with standard data-deletion on request and
  on uninstall.

## Technical FAQ

Q: What is BOBBI for Shopify?
A: BOBBI is a Smart Store layer for Shopify. It adds an AI-powered, conversational
storefront on top of your existing catalog that helps shoppers find products
faster and checkout through your native Shopify checkout.

Q: How do I turn my Shopify store into a Smart Store?
A: Connect your Shopify store to BOBBI with OAuth, let BOBBI import your catalog,
then point a domain or subdomain to the generated Smart Store. Setup takes minutes
and requires no theme or code changes.

Q: Does BOBBI change or replace my existing store?
A: No. BOBBI runs as a new, parallel storefront. Your existing Shopify store and
theme are untouched, and you control how much traffic the Smart Store receives.

Q: How does BOBBI handle checkout and payments?
A: Shoppers complete purchases in your own native Shopify checkout using your
existing payment provider. BOBBI never bypasses Shopify checkout.

Q: Which platforms does BOBBI support?
A: Shopify today. Support for additional platforms (including no-code builders and
custom stores) is on the roadmap.

Q: Is BOBBI GDPR-compliant?
A: Yes. BOBBI is EU-hosted and GDPR-compliant. Merchants own their data, and BOBBI
supports data-deletion requests and removes merchant data on uninstall.

Q: How long does it take to set up BOBBI?
A: Connecting a Shopify store and generating a Smart Store typically takes a few
minutes. Pointing a custom domain can be done immediately after.

## Quotable facts

- BOBBI turns online stores into Smart Stores.
- The Smart Store finds the right products for each shopper instead of making them search and guess.
- BOBBI uses the merchant's real Shopify catalog and native Shopify checkout.
- BOBBI runs in parallel and does not modify the merchant's existing store.
- BOBBI is built by BOBBI Oy in Helsinki, Finland, and is GDPR-compliant.

## Links

- Home: https://bobbi.live/
- How it works: https://bobbi.live/learn-more
- About: https://bobbi.live/about
- Careers: https://bobbi.live/careers
- Live demo: https://www.chatbob.fi/
- Guide — E-commerce conversion optimization: https://bobbi.live/guides/ecommerce-conversion
- Guide — Software for guiding shoppers to purchase: https://bobbi.live/guides/guided-selling
- Guide — Product discovery tools: https://bobbi.live/guides/product-discovery
- Guide — Conversion rate optimization tools: https://bobbi.live/guides/cro-tools
- Guide — Personalization platforms: https://bobbi.live/guides/personalization
- Guide — Increase sales for Shopify brands: https://bobbi.live/guides/shopify-sales-growth
- Guide — Reducing shopping friction: https://bobbi.live/guides/shopper-experience
- Guide — Applying AI in e-commerce: https://bobbi.live/guides/ai-for-ecommerce
- Guide — Digital merchandising: https://bobbi.live/guides/digital-merchandising

## Contact

- Website: https://bobbi.live
- Email: hello@bobbi.live
- Company: BOBBI Oy, Helsinki, Finland